Backed with solid brand awareness, our Business Development team had successfully identified the franchise opportunities outside the UK. CHICKEN COTTAGE has expanded significantly where franchisees are already trading in Algeria, Libya, Pakistan, Iraq, Malaysia, Italy, Belgium and Canada while Nigeria, Gulf Cooperation Council (GCC) Countries, Bangladesh, India, Singapore, Indonesia and China are on-line to start trading in the near future.
Whilst we are always aware that developing and implementing an international franchising strategy could start us on the road to becoming the next global brand, we knew that the groundwork has to be laid firmly. Structuring the product offering, looking for master franchisees and qualified brand ambassadors in other countries require expert assistance and considerable research into the chosen overseas markets.
The high and ever increasing numbers of international enquiries, along with optimum support from the head of the company, are the keys to CHICKEN COTTAGE becoming one of the leading franchises. We believe that we have the brand power and are ready capitalise the market growth and to expand our international presence.